Wajax, Hitachi to expand direct distribution

Marilyn Scales | August 23, 2021 | 10:57 am News Canada 
Wajax will be the go-to dealer for Hitachi mining equipment beginning March 1, 2022. Credit: Hitachi Construction and Mining.

Wajax and Hitachi Construction Machinery Loaders America plan to expand their current Canadian direct distribution relationship to include construction excavators, mining equipment and related aftermarket parts, effective March 1, 2022.

Since 2001, these products have been supplied to Wajax via a third-party joint-venture partner to Hitachi Construction Machinery. HCM and its partner now say that the joint venture will be dissolved, with an expected dissolution date of Feb. 28, 2022.

The expansion of the direct relationship between Wajax and Hitachi is expected to strengthen the competitive positioning of both companies in the Canadian construction and mining markets.

Commenting on the change, Wajax president and CEO Mark Foote stated, “Hitachi is Wajax’s largest manufacturing business partner and a very important contributor to our strategy. Working directly with our partners at Hitachi will provide Wajax with enhanced access to product development and improved market responsiveness.”

On behalf of Hitachi, Simon Wilson, VP sales, said, “The Canadian market is key to Hitachi’s strategy, and we look forward to the benefits of an expanded direct relationship with Wajax as our national construction and mining partner.”

This change follows Hitachi’s announcement last week that it is dissolving its partnership with John Deere, effective Feb. 28, 2022.

Visit both www.Wajax.com and www.HitachiConstruction.com.

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